As CBD goes mainstream, brands are competing more with adjacent categories.
Evergi™ combines consumer insights, social listening, and expert analysis in a single platform so you can efficiently create innovative products.
Our approach to emerging market research helps us identify trends as they happen.
CBD brands are looking to increase their growth potential. You can now remain agile in your innovation pipeline by staying ahead of what's next.
Before diving into your next innovation, our Snapshots give you high-level data on top personas, SKUs, brands, and more so you can move forward with confidence.
If your new product is for everyone, then it's for no one. Ensuring a specific positioning is essential to innovation success.
Our platform helps you understand consumer attitudes, psychological motivators, topics of conversations on social and more so you can hone in on the proper position.
Consumers are looking for products to meet specific moods or aspirations.
By honing in on need states, you can remain agile on product type while staying consumer-centric. Our platform also includes in-depth brand and lifestyle affinities to drive stronger integrated marketing strategies.
Innovation doesn't stop after one successful launch. As you continue to drive new products forward, our platform evolves alongside emerging markets so you're getting the most realistic view.
Integrated research for your next big idea.